GHRP-2 acts as a ghrelin agonist, meaning it mimics the actions of ghrelin, our bodys natural hunger hormone. It primarily works by binding to the GHS-R1a receptor, also known as the ghrelin receptor, found in various parts of the body, including the pituitary gland and the hypothalamus
Finally, protein bands were detected using an ECL detection reagent and visualized using a digital imaging system
The effect of curcumin-piperine supplementation on lipid profile, glycemic index, inflammation, and blood pressure in patients with type 2 diabetes mellitus and hypertriglyceridemia
Fares, H

B [00:31:53] I pay $15 and three hours later I have a letter of medical necessity from a doctor that looked [00:32:01] at my survey it's a this guy needs to work out you know for him to like not you know [00:32:06] get an apartment that's too high and jump off cliff or something right like this guy needs physical [00:32:12] okay that now is approved for my HSA FSA dollars that I have accumulated with my company [00:32:19] that I can now use to buy my soul cycle classes and on my 10 pack that was originally cost me let's [00:32:26] say $350 now I can use $350 out of my HSA FSA which really costs me 30% less because it's [00:32:36] you know pre-tax dollar so I'm really paying 250 now for for that amount soul cycle is still [00:32:41] collecting save 350 right and I'm getting my 10 pack and I think I just got a discount because [00:32:47] to me it seems like it's free money even though I'm contributing to it as an as an employee of a [00:32:53] company assuming I work for a larger company and then as part of the checkout you just have to put [00:32:58] an HSA FSA card as the processing of payment which is what true med is doing in a couple of [00:33:04] these other companies so from a standpoint of like the the infrastructure or the architecture [00:33:11] required to actually affect this all you need to do is do the work call up true med call up [00:33:17] with next call up uh doctor B and we can list some of the groups out there and make it easy for [00:33:24] someone to get a letter of medical necessity and quite frankly if you're a health club operator after [00:33:29] you understand this which will take a day or two of doing research and making phone calls [00:33:33] everyone of your members should be getting a letter of medical necessity and their [00:33:38] membership should be getting processed you know potentially through the HSA FSA you know checkout [00:33:45] I haven't done all the work to figure out the recurring revenue and changing a credit card [00:33:50] I haven't done that yet however that's going to keep people longer in the club [00:33:55] in addition to that a number of those people are probably using that HSA FSA for other things [00:34:01] you know potentially related to you know the the the GLP's and other portions of what they're trying [00:34:07] to achieve so I think it's definitely something that you need to focus on it's dollars that are less [00:34:13] scrutinized by the members or prospective members because they view as a discount or they view it as free [00:34:19] and there's a hundred fifty billion dollars literally a hundred fifty billion that's locked up in [00:34:25] these accounts now the IRS is making it easier for you to actually spend yeah yeah amazing and [00:34:31] do you see this as actually there's probably a two-part question paper you know talk about this [00:34:36] quite a bit like do you ever foresee the integration of health clubs fitness right into healthcare as we [00:34:44] know it currently and if so or if not do you think like HSA is kind of like the first step [00:34:50] to do that like how do you how do you see those things or is it completely separate do you think it's [00:34:54] it's not really I mean I'm gonna wear this like it each is saying FSA can be a standalone product [00:34:59] by itself it doesn't necessarily have to go venture into actual healthcare reimbursement but could [00:35:05] it could could could it go to healthcare reimbursement you're saying yeah I haven't looked at what the [00:35:11] you know the letter of medical necessity is written by an actual doctor and I don't know if [00:35:16] you know I know that you could use it for workout recovery like we've got a company called higher [00:35:20] notes that were invested in because you can buy an infrared you know sauna blanket you can buy [00:35:25] a pulsating electromagnetic field map and use that as part of your HSA FSA dollars there's a [00:35:33] company called there's a couple websites one's called HSA store another one's called FSA store [00:35:37] where all the products on those portals are approved for use there I don't know about the medical [00:35:43] side I mean your health insurance is a completely separate bucket your health insurance is the [00:35:48] one that there's paying for the GLP drugs if they're approved by your by your you your employer or [00:35:54] the insurance company so I think those are separate buckets in the HSA FSA it's basically [00:35:59] controlled by three or four companies that have those accounts that are basically just making [00:36:04] interest on the flow and don't really have an incentive for people to use it because they want [00:36:09] to keep the assets there and the employer always pre-pays your HSA FSA at the beginning of the year [00:36:17] and then an employer e contributes to that on a monthly basis so there's some dynamics that [00:36:24] psychologically will push people to use that and have that top of mind because they do think it's [00:36:30] it's either free or subsidized yeah well interesting toxic advantage yeah I guess I didn't [00:36:37] haven't really recognized yet that you can buy like you're talking about the products like [00:36:40] the recovery you know workout recovering things like that through HSA FSA I mean I know it's [00:36:45] I think I don't have one I'm self-employed like you are yes in right I don't have an HSA but my wife [00:36:50] works for company and she has one and I've been able to use it to pay for dental stuff right [00:36:55] like things like that which seems so obvious but you could actually get into products right not just [00:37:00] services or exactly they're like yeah yeah so I think that's it that those you know so I think [00:37:06] GOP that they actually create like an intelligence and fill out your member database and then looking [00:37:12] at this HSA FSA are the three top things the two other things I would say is promotion vault [00:37:17] and looking at employee engagement and rewards I think it's going to be a wave of that coming [00:37:22] in 2024 there are a lot of large companies that already do this with publicly traded businesses that [00:37:29] trying to automate awards recognition you know micro payments to employees to keep them [00:37:36] incentivize and know that you know the employer is recognizing you know overachievement or [00:37:42] meeting results and I think the fifth thing is probably looking at workout recovery a lot of [00:37:48] groups out there have kind of done the minimum they've either put in you know hydro massage bed [00:37:55] they might have put in a tanning booth they might have a sauna but I think the only way for [00:38:02] health club operators and boutique fitness operators if you have a laundry that service that [00:38:07] you're doing inside of your studio like an industrial laundry service do you have a method [00:38:12] figure out if that's really a good use of like 600 square feet because you can you can rent [00:38:17] towels and get those delivered on a distribution system and you could actually turn that into a [00:38:22] revenue generating 600 square feet you know if you're a cycling studio there's no reason why you [00:38:27] don't have norm attack compression boots right because people that do cycling avidly like they [00:38:33] need lymphatic drainage and once you do that have you done that before no rheumatoids yeah you feel [00:38:39] like you're floating you know after so think about somebody working out at a soul cycle as an example [00:38:45] then for another 20 bucks I get to do norm attack for 20 minutes after class or 15 minutes [00:38:50] and I leave there I feel awesome a salt room is a great use of you know small square footage where [00:38:56] somebody can go in there you know for 15 minutes you can go and and breathe in him a lane salt [00:39:01] and you'll come out you'll feel like you know your lungs are like at 200 percent you can do that [00:39:06] before and after a workout and what you're seeing right now in the market is that they're all these [00:39:11] new franchise or concepts I don't think anybody's nailed it yet but you see restore wellness [00:39:17] you see the covering you see pause you know some of those groups I think are in great locations [00:39:23] and they'll do well but if you're if you claim to be an authority on workouts you have to be an [00:39:29] authority on workout recovery it's there's really no way to let to like see that space to someone [00:39:36] else like if I'm a workout recovery entity and I have no relationships and I'm like a new franchise [00:39:43] I want to find a location in a strip center that has a health club because I know the day of five [00:39:48] to nine thousand members and I know that they don't think about workout recovery the way I'm thinking [00:39:53] about it and they charge 29 or 39 bucks a month for the member I'm going to charge 150 or 200 [00:40:00] to that same member to give them a lot less square footage and I'm going to take the revenue [00:40:06] from them because they're not doing it inside of their 25,000 square feet so I'm going to get a [00:40:11] 3,000 square foot studio and I'm going to make five times the amount of what you pay your member [00:40:15] for their primary workout and I'm just going to be here for the recovery there's no reason [00:40:19] and I've been preaching this for years where health club operators don't say that's mine right [00:40:25] that's not yours like I'm that's my member and these are my modalities and I'm not allowing you [00:40:32] to come into my strip center and take up 200 of my members and get 60 grand of multi-adavil [00:40:38] those are my 60 you know that brings up an interesting point it sounds like I can hear [00:40:42] your opinion on this because you know we talk about these wellness concepts you know like pause [00:40:47] restore serotonin centers you name it and now there's kind of like this bathhouse trend right which [00:40:54] I call them a bathhouse but they're rebranding them things like other ship and remedy place like [00:40:59] you know just really interesting cool cool concepts but how likely like what percentage of [00:41:04] customers are willing to pay for both I'm willing to pay for fitness right and willing to pay [00:41:09] for wellness well you know I think the HSA have to say might might expand the market but yeah it's [00:41:15] probably 20% of the people that are that are inside your club that that have the disposable income [00:41:20] that are curious and know that that's important but look 20 20% a big number when you think about [00:41:27] you know multiply by the revenue that is you know the perceived amount that someone is willing to [00:41:34] pay right now for these services so if you go to any of the groups that you listed there you [00:41:39] know monthly memberships anywhere between you know one nine you know probably on the low end 99 [00:41:43] right and on the high end you know it could be a thousand a month or something for when like [00:41:47] a remedy place or something for unlimited right so if you took 20% of your health club members [00:41:54] so let's just say let's say I got six thousand members and I've got 20% that's 1200 people [00:42:01] right so 1200 people times 199 times 12 you're talking about $2.8 million so potential workout [00:42:09] recovery right so yeah that's it that if that workout recovery unit in your strip center did [00:42:16] 2.8 million and had a rent of probably 10 grand a month you know they're probably making over a million [00:42:23] to a million and a half of cash flow that's basically your money so that's the magnitude of it [00:42:28] yeah yeah that's that's a well thought out answer I usually ship from the ship from the hip [00:42:34] okay maybe that but it's really good is there any other as we kind of wrap this up because I know you [00:42:40] get a million things to do today but any other major trends in halo that you're kind of keeping [00:42:46] your eye on for 2024 yeah I think what we cover are probably the main ones I think you know [00:42:51] do you only other thing that I see is is pickleball it is probably the one you know probably the [00:42:59] the most word most used word from my 2023 you know podcast and seminars and you know thinking [00:43:07] about repurposing space thinking about the community component to what somebody's pickleball [00:43:13] you know court growth is causing and I think what a lot of health club operators and fitness [00:43:19] studios should do and this will be part of my like top five as we kind of go through what we [00:43:24] just talked about is figure out a way to put a pickleball strength and conditioning workout [00:43:30] or stretching on your calendar because if you don't have the space to actually put in a pickleball [00:43:35] court which you can put in everything at least you could say that we have a pickleball [00:43:41] workout or we have a pickleball strength and conditioning class that'll make you better [00:43:45] at that so if there are certain things that you can't do you know think about ways that you could [00:43:50] participate in it and then what you could do the last part of what I'll say is that as we were [00:43:55] looking at all the different activities that go inside and outside the club an analogy that people [00:44:00] should think about is what what university did you go to Boston College Boston College okay so I was [00:44:06] looking I was doing a seminar down in Texas and there's 712 student-run groups that are on campus [00:44:15] so is there any reason why a health club doesn't have like a pickleball group and say hey we don't [00:44:19] have pickleball courts here but we got a we got a member that's ahead of our Gold Gym pickleball [00:44:25] team and you know if you're interested in pickleball they coordinate everything and they'll do [00:44:30] that just like they do in all these like senior communities around the country you know they [00:44:35] have team leaders it doesn't have to be an employee but find out who your most avid pickleball [00:44:40] players are and basically give them t-shirts that have a gold ship logo on it just to use Gold [00:44:46] Gym as an example and say hey man like we were on the pickleball team here right is there any reason [00:44:51] why somebody who's not a member of a health club should have to look anywhere outside the health [00:44:55] club to do outdoor activities there's probably a cycling team within there there's probably [00:45:00] you know a walking group there's a running group like create your own groups inside of your inside [00:45:05] your membership population and then you'll keep them low as well so that's the other thing I would [00:45:11] say so pickleball is going to be a big deal but I don't think you necessarily need to get into the [00:45:15] physical pickleball industry to benefit from make people better very smart all right Pete last [00:45:20] question man as an industry you know people are listening how can we help you with what you're doing [00:45:24] what would you like to hear from people about and how do you want me to hold you yeah we'd say [00:45:30] that we're hiring people into the industry we're not educated them enough on the history of the [00:45:34] industry we're not educated on things that we just talked about here so we set up some called [00:45:39] Halo Academy which we run which I was assuming you know 80 to 100 people would show up in each one [00:45:46] of these classes given that we've done it for several years and there's not as much of a focus [00:45:53] on executives in training their teams as it should be and I think a lot of other industries have [00:45:58] figured that out a long time ago because I go into hotels and I see training sessions going on all [00:46:03] the time so I really think that if you want to keep your employees and you want to make them better [00:46:08] then you got to put them through some kind of online education you got to put them through seminars [00:46:12] you got to invite people like us to show up or to get on a zoom it just just let some people [00:46:18] like understand hey here's what's going on at my club you know at the ground level but here's [00:46:22] what's going on in the industry and then let those people think about ideas somebody listens [00:46:27] to just this podcast maybe that's maybe that would be the best first step have a lunch meeting [00:46:32] play this podcast to all your employees over like you know Jersey mites you know Danny DeVito [00:46:39] you know lunch it and see what happens ask people you know what they think and how we can take [00:46:44] these five or seven things that we talked about in turn of interaction items and include everyone [00:46:50] because you know this caters to all different age groups and then all different people [00:46:54] in your club and I feel like that that's missing right now where we're not educating our teams [00:46:59] better uh what they need to know and you know the only way you can block and tackle and you know [00:47:05] is to watch other people block and tackle where to find out you know who's that who's got a better [00:47:09] playbook and the last thing is we've got the book time to win again which basically turns your [00:47:14] whole company into like a sports analogy which I think is uh is the way to think about your team [00:47:18] so I'm bullish on the industry but I will tell you that you know 12 months from now if we're talking [00:47:24] about the same things and they haven't been executed on at the ground level it's missed opportunity [00:47:30] to launch revenue and that is going to affect the deal business because I can't sell a company [00:47:37] that isn't executing on growth opportunities and increasing the revenue and profitability of [00:47:42] their four walls unit economics so the reason why besides I want this world to be healthier and [00:47:49] I want to have a part in doing that and convincing people to do it is I want to see awesome results [00:47:55] and I want private equity firms and growth equity firms to come to us and say hey what do you got [00:48:00] and I can say well I have this health club operator that was doing 500,000 of club level EBITDA [00:48:05] now they're doing 850 and they're going to say what they do and I'm going to say they just follow [00:48:09] the playbook of what's going on in the world and they execute it on that's the well done [00:48:14] well other than LinkedIn which I encourage people to find you there website is integrity sq.com [00:48:20] is there any other places online p it's going to halo talks dot com for the for the podcast or [00:48:25] anywhere you listen to your podcast and appreciate what you're doing thanks for getting me back on [00:48:30] and look forward to seeing your person this big opportunity here but you know uh [00:48:34] that pressures of privilege is what people should realize so doing all that we're talking about [00:48:38] is adding to your plate a lot more work but the results are evident and they're going to be there [00:48:44] so you know follow the old brick road right on right on please don't see it people are awesome you too [00:48:50] take care buddy hey wait don't leave yet this was your host Eric Malzone and I hope you enjoyed [00:48:57] this episode of future of minutes if you did I'm gonna ask you to do three simple things it takes [00:49:02] under five minutes and it goes such a long way we really appreciate number one please subscribe [00:49:08] to our show wherever you listen to it I tune Spotify cast box whatever it may be number two please [00:49:14] leave us a favorable review number three share put on social media talk about it to your friend send [00:49:21] it in a text message whatever it may be please share this episode because we put a lot of work [00:49:26] into and want to make sure that many people are getting value out of it as possible lastly if [00:49:31] you'd like to learn more get in touch with me simply go to the future of fitness dot c o you [00:49:36] can subscribe to our newsletter there or you can simply get in touch with me as I love to hear [00:49:41] from our listeners so thank you so much this is Eric Malzone and this is the future of fitness have a great day
