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Regulation Regulation is a risk for any tobacco company, but it is a particularly large risk for BAT

Unlike a smoke detector, where the reason why the alarm is going off is quite obvious (typically visible smoke/steam), carbon monoxide detectors are set off by an invisible/odorless/tasteless gas

With traditional tobacco smoking, the tobacco, chemicals, and other carcinogens result from the combustion, and the user inhales high heat smoke, which is harmful to the throat

For environmentally conscious cigarette consumers, cities are taking action to reduce the amount of cigarette waste on their streets by installing cigarette bud collectors to foster and promote proper disposal of the consumed product instead of littering, which costs cities millions of dollars to clean up

Ultimately, the work by OShaughnessy [18,19,20] lead to wider interest in the medicinal properties of cannabis in the Western world