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According to the National Fire Protection Association, smoking is the leading cause of home fire deaths, accounting for 20% of all fire deaths each year

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It's a collective challenge issued to all smokers to help them quit smoking for 30 days

The ads claim that men like women to smoke Debs for nearly all men have an innate dislike of a cigarette with a lipstick-smeared end and lips with half-erased color. If this statement sounds ridiculous to women, the ads poo-poo these doubts by explaining that A woman would have to be a man to know how intensely he dislikes a smeared cigarette and messy lipsfor he never will tell her. Though the ads do claim Debs are mild, they also claim that the cigarettes contain a mannish tobacco blend that does not steal from taste to achieve mildness. In fact, the ads clam that this mannish blend goes straight to the spot of smoking pleasure. The cigarette claims to have it all allowing a woman to present an outward appearance of femininity and gentleness, while secretly enjoying the pleasures of a man.